Written Inc.: Twitter, X, and a critical rebranding lesson

Friday, July 28, 2023

Twitter, X, and a critical rebranding lesson

As Twitter's blue bird fades away and the monochrome X brand takes its place, lessons are being learned about how to rebrand your organization.

My latest blog article for STEP Software Inc. explains the 6 things developers can – and must – do to ensure #rebranding success:

Developers take notes as Twitter rebrands as X – and kills the bird for good

#marketing #softwaredevelopment

No comments:

Post a Comment

Please note that Written Inc. has been set up so that all comments must first be moderated before they go live on the blog. I apologize for the inconvenience, but this is to ensure bots and trolls don't muck up the works. If you have any difficulty leaving a comment here as a result, please feel free to email it to carmilevy AT gmail DOT com. Thank you for your understanding.