When I was in Waterloo last week for the company's AGM, CEO John Chen pulled out a couple of prototype devices and demonstrated them. The Classic is a basic update of the, well, classic BlackBerry design. If you've ever used a Bold, it's familiar territory.
But the Passport is an entirely different beast, and it was clear from the raised eyebrows that many attendees were deeply curious about it.
So was I. And I dug a little to better understand why BlackBerry would move forward with such an unconventional design. The resulting piece was published on Yahoo Canada Finance today. Here's the link:
Is Passport BlackBerry’s ticket to profitability?
1 comment:
The AMC Pacer of Wayne’s World lore had nothing on this thing.
Did you know I've never owned a cell phone or a Blackberry, Carmi?
Maybe this will finally get me onboard! (Once I get all those kids offa my lawn, of course.)
~
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