Ice cream as a child's dream is light years removed from ice cream as a business. And this particular article, from Marker - which is Medium's publication that focuses on the intersection of business, economics, and culture - tells a detailed, very human story of opportunity and loss.
This piece will certainly be top-of-mind the next time I venture into an ice cream store.
They had $19 million, a deal with Disney, and dreams of becoming the next Ben & Jerry’s. Then everything fell apart.
By Courtney Rubin
Marker
February 3, 2021
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