Saturday, November 06, 2010
Apple sure doesn't need any additional marketing help from me. On the one hand, the company invents buzz in ways other companies can only dream. On the other, I write and talk about this company plenty. So why am I blogging about them?
Because this scene spoke to me when I first saw it. Because when folks step outside the box, they deserve to be recognized. Because this is the kind of marketing that makes you stop and go, "Neat". And so I did.
Look closely. All is not as it appears.
Your turn: Most ads are forgettable, but some rise above the crowd. Did you see an ad - in any form - recently or ever that stuck out in your mind?